Kansas Association of REALTORS 2015 Annual Conference- Topeka, KS

Kansas Association of REALTORS® presents the 2015 KAR Annual Conference & Education Expo in Topeka, Kansas!

Click here to register online for the conference and join us for the following Mark Porter Live! courses:

Thursday October 15th, 2015: CRS Education Day sponsored by Kansas CRS Chapter

Attracting Today’s Internet Buyer 8:30 am – 11:30 am

Discover the four critical things your website must have and the one fatal mistake that causes the ultimate buyer to keep surfing right past your real estate site. Learn how Search Engine Optimization and Pay-Per-Click advertising work, how to drive your website to the top of search engines, and learn all about free tools that will help you develop your SEO strategy and manage your online reputation.

• Understanding how SEO & how Pay per click works
• The contributing factors that lead to the top of search engine results
• The best template websites available
• Adding IDX Search to your website
• The role of REALTOR.com in your web strategy
• Generational differences in website buyers
• How Social Networking fits into your web strategy
• Developing a Keyword Strategy
• Optimizing your website with meta tags
• The importance of Link Building
• Top 5 ways to gain backlinks
• Managing Your Online Reputation

This course is eligible for 3 hrs CRS Elective Credit & 3 hrs of Kansas CE Credit!

Working in the Cloud 1:30 pm – 4:30 pm

In this challenging market, REALTORS need to be efficient and productive at all times. Maintain all data files, folders, email contacts and calendars backed up, mobile, and in sync on all devices. Cloud computing and paperless systems support this model and enable agents to be more responsive to their customers’ needs than ever before. Learn how to become tomorrow’s agent today!

• Have everything in sync on all your devices
• The efficiencies & security of storing data in the cloud
• Dropbox, OneDrive, Google Drive & iCloud compared
• Why Office 365 changes everything
• How to be a truly mobile agent
• Getting organized with paperless file systems
• Be prepared for the future of unified communications
• Easy file sharing with customers, clients & vendors
• Essential hardware & software for the savvy agent

This course is eligible for 3 hrs CRS Elective Credit & 3 hrs of Kansas CE Credit!

Friday October 16th, 2015

Video Internet Marketing 9:00 am  – 12:00 pm

Today it is all about video. Younger generations are choosing to watch instead of read. Agent trends are following in step. This is how to get started with an Internet presence in YouTube and establish yourself as an expert in real estate with video!

• Account Set Up
• Uploading a Video to YouTube
• SEO – Search Engine Optimization for YouTube videos
• Using the URL Address to Attract a Viewer
• Embedding YouTube Hosted Videos on your Website or Blog
• Video Camera and other accessories
• 7 ways you can start using video TODAY
• Cool tips for the camera-shy agent

This course is eligible for 3 hrs of Kansas CE Credit!