Products

These are the cool tools that I consider to be best because of research, testing and input from users.  In most cases the links below get you the best possible pricing.  If not please let me know.  In some cases these links get me rebates, credits, kudos, negotiating power and sometimes even cash but in no way does it influence my recommendations.  When you need something, please use the links below so we can keep bringing you the best research, reviews, education and pricing available in the industry.

We respect the decisions of the REALTORS of the product review committee at CRS.  As a former committee member, I know the review process and what is needed to pass it.  We recommend the following CRS Quality Tested products:

GoDaddy.com - Whose website are you advertising and is it consistent with the professional image you want to represent? As I tell my students, it’s time to throw out your unprofessional email accounts and purchase a domain  that promote your website and adds value along with consistent branding.

I have been outsourcing postcard mailings and property flyers for years with ExpressCopy. It is fantastic on so many levels. Just try it. Sign up for a free account today and get 20% off your 1st order!

Expresscopy.com offers

• Unbelievably low pricing!
• Get postcards, flyers, business cards and more
• Don’t have the design software? Use ours! 100s of free designs
• Send your own print-ready files. We accept most common file types!
• Free overnight delivery (within contiguous US)
• Addressing and mailing services available for postcard orders
• Affordable mailing lists available online
• 24-48 hour standard turnaround time
• Complimentary phone training available (1-800-260-5887 x3219)

Real Estate SEO Services

When comes to search engine placement in the real estate industry, the best is Randy Eagar of WebsTarget. What good is having a great website if nobody can find you? Get to the top of the search engines with our custom Website Positioning Services!

Marketing Library

Need great real estate specific content in Microsoft Office format, this is it. You never have to create another Word Document, Flyer, Spreadsheet, Outlook template or PowerPoint presentation from scratch again. Over 2000 pages of content editable for in MS Office. It is like stealing Pat Zaby’s my documents for real estate, instant content!

The Marketing Library CD Collection is a series of products that allow you to run your real estate business harnessing the power and flexibility or Microsoft Office. With the Marketing Library CD Collection, you’ll have the tools needed to produce your marketing pieces with a consistent and professional image along with the ability to market yourself to your prospects and clients, all while saving time and money.

RealESeller

RealeSeller™ – Client Relationship Manager

Get the maximum out of Outlook. RealeSeller™ transforms Outlook into a true Real Estate contact manager. RealeSeller™ is “integrated” into Outlook and is not just another “add on.” The perfect tool to keep track of your most important asset… your clients! If you can use Outlook, you can use RealeSeller™

Click the image on the left for more information and how to buy this powerful yet easy to use software. (Outlook 2003 or 2007 Required)

Mind Your Own Business — Designing a Personal Business Plan audio CD’s by Ed Hatch

This program is for the agent who is ready to take his/her business to the next level … a more consistent and higher level of success. Long term continued success is attained by design rather than by default. The participant will be guided through the process of designing the fundamental elements of his/her plan. The plan will include the creation of a clear and compelling vision, the analysis of gathered pertinent data, and the development of step-by-step systems. These accomplishments will lend action to the plan by giving direction and focus to daily activities.

Becoming REALTOR® of Choice — Through Effective Personal Promotion audio CD’s by Ed Hatch

The action phase of any business plan is effective personal promotion. This program offers two different strategies. First, a strategy designed to get the customer first by creating name recognition amongst those who do not know you. Second, a strategy designed to deliver added value service to past clients thereby keeping them forever. In each strategy, specific systems are detailed using a marketing mix of written and personal communications, and the application of the “5 immutable laws of marketing” insure the success of each.